CRIF MicroLend Quarterly Publication on Microfinance Lending Volume XXI September 2022

CRIF High Mark, one of the leading credit bureaus of India has announced the nineteenth edition of ‘CRIF MicroLend Vol XXI – September 2022’ – quarterly publication with an overview of the Micro-lending industry in India. The current edition provides insights on the micro-lending portfolio as of September 2022.

Key highlights of the report

·         Portfolio outstanding of Microfinance sector at ₹300K crore as of Sep’22 with 5% Q-o-Q and 21.5% Y-o-Y growth

·         NBFCs dominate the market with portfolio share of 35.1%, surpassing Banks 34.8%, SFBs 16.8%, as of Sep’22

·         PAR 30+ DPD improved from 5.8% as of Jun'22 to 5.4% as of Sep'22, PAR 90+ DPD increased from 2.2% to 2.7% during the same

·         period

·         Top 10 states by GLP contribute to 84.2% of national GLP, Bihar recording highest Q-o-Q growth

·         ₹65.3K crore originations (by value) and 163.5 lakh originations (by volume) in Q2 FY23

 

Geographic Deep Dive

·         Top 10 states constitute 84.2% of the GLP as of Sep’22

·         Bihar, Karnataka and Uttar Pradesh recorded highest Qo-Q growth of 9.8%, 8.2% and 8.1% respectively as of Sep’22

·         Average balance per borrower for top states, Tamil Nadu, Bihar and West Bengal stood at ₹51.9K, ₹53.1K and ₹47.3K, as of Sep’22

·         Microfinance sector dominated by Eastern region (32.7%) followed by South (26.9%), as of Sep’22

·         42.4% of banks’ portfolio is concentrated in eastern region. NBFC MFIs have 28.7% share in East. SFBs have concentration of 36% in South

 

Risk Profile – Geographic Deep Dive

·         PAR 30+ DPD as of Sep'22 is lower for all top 10 states compared to overall Industry (5.4%), except West Bengal, Madhya Pradesh and Kerala

·         PAR 30+ DPD as of Sep'22 reduced Q-o-Q for all top 10 states except West Bengal and Uttar Pradesh, remained stable for Madhya Pradesh and Odisha

·         PAR 90+ DPD as of Sep’22 increased Q-o-Q for all top 10 states except Tamil Nadu, Karnataka and Kerala as of Sep'22

·         PAR 180+ DPD as of Sep'22 increased Q-o-Q across all top 10 states except Bihar and Uttar Pradesh

·         PAR 90+ DPD as of Sep'22 witnessed Y-o-Y decline for all top 10 states

 

Commenting on the report Mr. Sanjeet Dawar, Managing Director, CRIF High Mark, said, “CRIF MicroLend Report Vol XXI shows significant improvement in microfinance book as of Sep’22 over the previous quarter. The portfolio outstanding of the microfinance sector stands at ₹300K crore as of Sep’22, witnessing Y-o-Y growth of nearly 22% and 26% Y-o-Y growth in the rural market portfolio over the same period. New loan originations by value and volume in Q2 FY23 witnessed a growth of nearly 20% over the previous quarter. This enhanced performance combined with the revised regulatory framework brought out by the RBI shall provide a boost to the microfinance industry.”

 

Century Plyboards’s Q3 Results for Financial Year 2022-23

 

  • CenturyPly adds capacity to its Hoshiarpur unit
  • Capex investment stands at Rs. 250 crores

India’s leading plywood company, Century Plyboards (India) Ltd., held its board meeting today to announce the company’s Q3 financial results for the quarter ending December 31st, 2022.

Highlights:

  • Net Revenue from operations for the Quarter, ending 31st December 2022 were Rs 877.17   crore: an increase of 3.38% over corresponding period of last financial year.

 

  • Earnings before Depreciation Interest and Tax stood at Rs 131.10 crore

 

  • Profit After Tax stood at Rs 81.36 crore

 

Business Outlook:

 

Commenting on the company’s performance, Mr. Sajjan Bhajanka, Chairman, Century Plyboards (I) Ltd said, “Q3FY23 ended with Q3FY23 ended with the company achieving quarterly revenue of Rs 877 crore on standalone basis, de-growth of mere 2.6% on QoQ basis despite being a seasonally weaker quarter. Importantly, we have further tightened our balance sheet in Q3FY23 by virtue of prudent working capital management (improvement by 3 days QoQ). This has not only augmented our war chest for future capex (Net cash on books as on 31st Dec’22 at Rs 208.48 crores) but has also enabled us to maintain our high RoCEs (23.12% in Q3FY23) despite the high input cost inflation scenario.

 

As part of its aggressive expansion plan, CPIL today also inaugurated its extended capacity at Hoshiarpur MDF (medium density fibre) plant. Out of an investment of Rs 1,000 crore planned by the company over FY23-FY25, about Rs 250 crores was invested in this capacity expansion. With this, the production capacity has been enhanced by 58.33%. The expansion of this unit also has pushed up the employment potential by 35%. Usage of innovative production techniques have been tried to minimise any error in manufacturing.

 

The upcoming greenfield MDF project in Andhra Pradesh is likely to be commissioned in H2FY24. The laminate greenfield project in Andhra Pradesh is also expected to come on stream in Q2FY24.

 

During the ribbon-cutting ceremony, Mr. Sajjan Bhajanka, also added, “We’ve been quite observant with the kind of reaction we received from our consumers. MDF products are well received by the Indians so far, and we are expecting a robust demand for MDF in the coming years.”

Haven’t Bought a Valentine’s Day Gift Yet? Here are some Unique Gift Ideas for your loved ones

Valentine’s Day is all about making your loved ones feel special, appreciating them to make them aware of how valued they are and there are multiple ways that you can do this – a day doing activities you both love, a special meal together, gifts that can range from flowers to chocolates to customized accessories. So why not go that thoughtful extra mile and add a gadget that will add comfort to their lives. Here’s a list of our recommendations of gifts that your loved ones will remember you by way beyond just Valentine’s Day:

Fujifilm Instax Mini 9 Cupid Box

Instax has been a loved gift of choice for all occasions, giving people the privilege to create timeless memories with printed photographs. The special-edition limited-run Cupid Box with Instax Mini 9 is now available across retail outlets and on the Instax website. The box is priced at INR 6,499/- but can be had at a special price of INR 4,999/-. The box includes an Instax Mini 9 camera, Instax Mini Heart Film Pack (10×1 pack), Fridge Magnets (5 pack), LED Bunting, Batteries and a Camera Strap.

USHA SI Techne Direct 1000 Garment Steamer:

Now that it’s time for back-to-work from the office, the Usha SI Techne Direct 1000 Garment Steamer is one gift that will be appreciated by any valentine for it allows one to step out looking well groomed and fresh. The Techne Direct 1000 Garment Steamer’s powerful steam output ensures a wrinkle-free finish to your clothes in a few seconds. Its 1.8m long 360-degree swivel cord allows for flexible movement making it perfect even for the heavy woollens, especially with its detachable fabric brush with lint removal facility. This garment steamer is going to make sure your valentine is always enveloped in your warmth.

OnePlus Nord Buds

Seamless sound, powerful bass, and ergonomic design! Targeting the audiophiles who don’t want to don’t miss a single beat. The Nord Buds offer the signature OnePlus audio experience and clear sound in a trendy, lightweight design equipped with a good battery for long weekend trips, or just to stay connected with loved ones. The Nord Buds are equipped with 12.4 mm titanium dynamic drivers for their rich bass reproduction and razor-sharp treble, support for Dolby Atmos, 4 microphones, and AI-powered noise reduction. The Nord Buds are also equipped with Bluetooth 5.2 and have an ultra-low latency of 94 ms. The Buds claim to deliver 30 hours of combined playback and 7 hours of playback for the buds. The Buds also support Flash Charge – 5 hours of audio playback with 10 minutes of charging.

Garmin Lily Smartwatch for Women

Garmin Lily, designed for her: A fitness wearable that goes beyond the basics of a smartwatch and is fashionable, too. Designed by women, for women – Lily breaks new ground with its set of features aimed specially for female health monitoring, made to empower the modern woman of today. modern woman of today.

Packed to the brim with a slew of fitness trackers and sensors, the Garmin Lilly is a perfect fitness companion for women. Crafted with a 34mm watch case, unique T-bar lugs, and slender 14mm band in six trendy and classic color options which enhances the overall feminine aesthetic. In addition to the regular fitness trackers, Lily also offers women’s health features, including menstrual cycle tracking and a newly launched pregnancy tracking feature sharing mother-to-be a snapshot of their pregnancy alongside their other health, wellness, and activity data.

Usha Pop-Up toaster

For those who enjoy starting the day with a crisp toast slathered with their favourite topping, the Usha Pop-Up toaster is a winner. It may be blue in colour, but we can assure you this nifty little pop-up toaster will drive the blues away when it pops out toasts browned to perfection. Its 7-heat settings give you the option of choosing exactly how crisp you want your toast, and its mid-cycle cancel function makes it easy in case you change your mind too. A plastic shock-proof body, a removable crumb tray for easy cleaning, and a higher lift for smaller bread slices along make it super convenient. Further, it’s 1.2 meter flexible power cord and a cord winder makes sure it’s as easy to store as to use.

pTron Launches Pro Gaming Grade Earbud: Basspods Flare just at 899

Excellent Wireless Gaming Earbuds with Wired like feel, featuring – ENC, 40ms low-latency gaming, and 35 hrs long battery life

 

pTron, the homegrown digital accessories and lifestyle brand known for its perfectly tuned and sturdily built audio gadgets announced the launch of new earbuds focused on gamers. The new gaming earbuds dubbed the Basspods Flare are powered with low-latency wireless technology and long playtime for gaming-grade audio performance on PC or Mobile devices. Touted as the best earbud for those long gaming sessions, the Basspods Flare shall be available on Flipkart from 9th Feb 2023.

 

Speaking at the launch of the new gaming TWS, Mr. Ameen Khwaja, Founder & CEO, pTron said, “The market is flooded by hundreds of gaming headsets/earbuds and the like – but not many come close in quality and specifications to our Basspods Flare. Packed with incredible sound & modern look, the Basspods Flare is loaded with features that let more gamers experience the premium wireless game audio and comfort without any compromises.

 

Pioneering spatial audio experience, the Basspods Flare is equipped with 13mm high fidelity drivers specially tuned for gaming, providing rich and crisp audio with a surround sound effect. The TruTalkTM technology provides for noise-cancellation to offer super-crisp audio pickup while chatting in games and during calls. The earbuds with proprietary AptSenseTM Technology offer 40ms ultra-low latency for lag-free gaming sound during intense mobile gaming.

 

Designed to be lightweight at just 3.5gms (each earbud), the Basspods Flare boasts a distinctive super-hero gear design with breathing RGB lights for added flair. The multi-function touch control on the earbud provides tactile and intuitive control, allowing the user to move seamlessly between gaming and calls.

 

The Basspods Flare comes with Bluetooth 5.3 connectivity and quick-pairing, that supports the SBC and AAC codecs for seamless transmission. With Type C quick charging (earbuds 1hr, 1.5hrs charging case) the device can last up to 35 Hrs on a single charge with the charging case. The earbuds also allow quick access to Google Assistant or Siri with an IPX4 rating for protection from sweat or splashes.

 

Coupled with a 1-year warranty, the Basspods Flare comes in 3 color options – Black, Blue & Yellow. For the launch on Flipkart, the Basspods Flare will retail at a special price of INR 899/- as against the regular price of INR 1299/- from 9th Feb 2023.

 

Product link:

·         https://dl.flipkart.com/s/MqVqDVNNNN

·         https://dl.flipkart.com/s/Mv2!2HNNNN

·         https://dl.flipkart.com/s/Mv_6LHNNNN

 

Pharmacy Bazar Plans to Open 500 Digital and Offline Retail Pharmacy Outlets

Pharmacy Bazar intends to open 300 Omnichannel digital franchisees and 200 retail offline omnichannel Retail Pharmacy stores in India by the end of FY 24-25. Pharmacy bazar, a web-based online medical store, has begun to grow into the offline channel via franchise stores. The company is the operator of Omnichannel Retail Pharmacy Stores in West Bengal.

Also, the organization has partnered with UCO Bank to provide exclusive financial assistance to Pharmacy Bazar franchise owners under the CGTMSE (Credit Guarantee Fund for Micro & Small Enterprises) & Mudra Loan Scheme set up by the government of, up to Rs. 20.00 Lac.

Speaking on this, Tapas Kumar Biswas, Director of Pharmacy Bazar, said, “Pharmacy Bazar provides franchisee locations for both retail and online pharmacies. The business offers aid with choosing the best location for the shop, with staff and franchisee store operations training, and with the operating procedure and audit support. Because it has the best pharmaceutical franchisees in India, Pharmacy Bazar is usually a profitable business venture. Pharmacy Bazar delivers profitable long-term business ventures and high-margin pharmaceutical products.”

Pharmacy Bazaar has operated a Pharmacy Retail Chain in India since 1992. The online store and Healthcare Apps (Android & iOS) of Pharmacy Bazar are two main brands created by Krishma Exports (India) Ltd., having more than three lakh users. Overall, Pharmacy Bazar is software with great power to fulfill all patients' associated services such as Medicine Purchases, Online Doctor Consultation, and Diagnostic Help, operating from West Bengal and delivering Genuine Medicine, Superior Customer Service, and Great Value for Money.

Pharmacy Bazar uses Shiprocket
 and Thyrocare to power its delivery across all of India and its diagnostic services, respectively. Apps for both Android and iOS are providing discounts of up to 30% on medications for same-day and next-day delivery to customers.

Visit www.pharmacybazar.in for more information.

Download the Pharmacy Bazar apps for Android and iOS at play.google.com/store/apps/details?id=com.pharmacyBazar and apps.apple.com/app/pharmacy-bazar/id1661507595 respectively.

(Disclaimer: The above press release comes to you under an arrangement with NewsVoir India and this publication takes no editorial responsibility for the same)

iNvent Apple Premium Reseller launches ‘Sweeter than Love’ deals this Valentine’s Season

  • Up to Rs 12,000 instant savings and additional Rs 8,000 exchange Bonus on iPhones*
  • Flat 5% off on Apple Watch and iPad with upto Rs 4,000 of Cashback
  • Savings of Rs 28,000 on MacBook Air M1
  • NO COST EMIs on the entire range of Apple products

NEW DELHI, Feb. 9, 2023 /PRNewswire/ — iNvent – India's leading Apple Authorised Store network unveiled its incredible Valentine's season offers today. 'Sweeter than Love' deals are available on the entire range of Apple products and accessories.

If one plans to gift that cool iPhone 14 or 13 to express their love, iNvent is here is make it easier on their pocket with a Flat 15% Off (inclusive of instant cashback) and Rs. 8,000 exchange bonus. Customers can also get these for as low as Rs 2,287 per month by opting for the NO COST EMIs. For those who are uncompromising in the Photos, like in their love, there are also the iPhone 14 Pro and 14 Pro Max available with incredible savings of up to Rs 16,000. Get it here: https://inventstore.in/product-category/iphone/

There is nothing like the Apple Watch for the fitness lovers. This Valentines season, gift the perfect health companion with life saving features and pocket friendly deals, only at iNvent. One can buy this at a starting price as low as Rs 26,900. Get it here: https://inventstore.in/product-category/watch/

The benefits don't stop here. There are also unbelievable deals on the powerful Macs & iPads that help the users do more in less and at a lower price point. Avail savings of up to Rs 38,000 on these empowering machines. Get it here: https://inventstore.in/product-category/watch/

* Rs. 8,000 exchange bonus on device value more than Rs. 15,000

Disclaimer: The above press release comes to you under an arrangement with PRNewswire India and this publication takes no editorial responsibility for the same)

Astraberry Launches the Latest Range of Acai berry Bio Hyaluronate Skin Care Products

Ivia Beaute Pvt. Ltd., Along with its flagship brand ‘Astaberry’, recently launched its new range of Acai Berry Bio Hyaluronate products. This modern-day product comes in a variety of ranges packed with the goodness of Acai Beery and Bakuchiol. Inspired by age-old Indian Ayurveda and formulated with modern-day science, the effort is to create a one-stop – solution for all personal care needs.

 

The super Ingredients that you might be missing out on

 

Infused with Acai berry and Bakuchiol, the products are known to be vegan and eco–friendly. Acai berry is loaded with antioxidants, minerals, and vitamins to boost collagen production and fight free radicals. Some significant benefits from these berries are pigmentation control, hydration of skin, healthy hair, reduction of oxidative damage, acne control, and slowing aging. Bakuchiol is considered to be a natural retinol known to keep the skin young and maintain its elasticity and firmness. Apart from this, it is also effective in improving skin texture and lessening skin irritation. These two nature-based ingredients have been heavily used by skincare products recently.

 

Achal Arya, Director, Ivia Beaute Pvt. Ltd., says, “Skincare is a daily ritual and should be followed to keep the skin healthy. It needs to be pampered with the goodness of nature and that’s what the essence of this Acai Berry Hyaluronate range offers. Our products are enriched with Indian Ayurveda, modern formulations, and distinct fragrances.

 

Astraberry skincare range includes products like Acaiberry Bio Hyaluronate Face Serum, Foaming Face Wash, Night Cream, Undereye Gel, Face Toner, and Sleeping Gel Mask. The numerous products combined with Bakuchiol and Acai berries add extra care to the regime. This unique range from Astraberry is known to use subtle fragrances. Along with this, the crafted packaging adds to the products’ sensory feel, making the experience even more enjoyable and satisfying.

 

Astraberry with its dedicated in-house R&D team of experts, has developed a complete range of skincare. The product innovation helps lighten the skin texture, making it luminous and plum. “The company plans to double down on its growth strategy, adding more brands by the end of the current fiscal and aims to become Rs. 200 crores by the end of 2023 FY,” adds Mr. Achal Arya, Director, Ivia Beaute Pvt. Ltd.

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(Disclaimer: The above press release comes to you under an arrangement with NewsVoir India and this publication takes no editorial responsibility for the same)

Gujarat Mineral Development Corporation has the highest number of bids in the Commercial Coal Block Auction under the latest tranche

AHMEDABAD, India, Feb. 8, 2023 /PRNewswire/ — Gujarat Mineral Development Corporation (GMDC), a leading mining PSU enterprise and the largest lignite seller in the country, bids for the highest number of blocks in commercial coal block auction by the Ministry of Coal under the latest tranche. Gujarat Mineral Development Corporation placed a total of 9 bids. Through this participation, GMDC aims to expand its business beyond the state's geographical boundaries.

GMDC has a vision of revolutionizing the Mining industry, and the expansion would indicate its commitment to that vision. The new development will bring GDMC's diversified products to even more customers and create new job opportunities. The company is committed to supporting local economies and helping to drive growth and development.

GMDC looks forward to serving even more customers and continuing to grow and evolve in the years to come. The new expansion would testify to GMDC's success and ongoing commitment to growth and sustainability.

Disclaimer: The above press release comes to you under an arrangement with PRNewswire India and this publication takes no editorial responsibility for the same)

Multilingualism in the classroom drives benefits beyond learning – Findings from Macmillan Education India Report

NEW DELHI, Feb. 7, 2023 /PRNewswire/ — The beauty of educational institutions lies in their heterogeneity – when one steps into a school or college campus, they overhear conversations in multiple languages. If this is the scene on the campus, why then the insistence on learning only in English in the classroom?

Multilingualism in the classroom drives benefits beyond learning – Findings from Macmillan Education India Report

With NEP 2020 focusing on use of home language in the classroom, Macmillan Education India undertook a survey to build understanding of and support implementation of multilingualism. As part of the study, the company reached out to a thousand practising teachers, to explore the understanding and need for multilingualism in classrooms.

The study aims to understand the perceptions of teachers on multilingualism and its significance in Indian classrooms in the coming times. Findings concerning the participating teachers' understanding and support of the actual concept of multilingualism, its impact and effectiveness varied.

The study identified the following:

  • While the participants perceive multilingualism differently, they all welcome the use of more than one language in their classes
  • Use of home language can support the understanding of academic concepts
  • Usage of multiple languages in the classroom encourages diversity and inclusion

The report on 'Multilingualism in India's Classrooms' was released by Mr. Biswajit Saha, Director Training & Skilling, Central Board of Secondary Education, Mr. Frank Vrancken Peeters, Chief Executive Officer, Springer Nature Group, Mr. Joachim Krieger, Managing Director, Professional and Education, Springer Nature and Mr. Rajesh Pasari, Managing Director, Macmillan Education India and Vandana Juneja, Director, Marketing, Macmillan Education India at an event held in Delhi.

Addressing a gathering of educators, Mr. Frank Vrancken Peeters spoke on the Group's emphasis on research to advance learning and opening doors to discovery. He said, “Springer Nature is committed to publishing trusted research. This report supports the development of a new idea which could positively influence learning outcomes and play a part in offering a solution to the practical challenge of teaching in linguistically diverse classrooms.”

When participants were asked the question 'Does student learning improve when you switch between languages during classroom instruction?'

For a majority of teachers the answer was a big 'Yes' for Teaching English with code switching. Based on broad-spectrum observations, given the multilingual nature of India, there is always a general tendency among teachers in both ELT and other classes to code-switch for some reason or another. Said a teacher, “Language switching helps English learners better understand concepts, especially cultural ideas. The phrase 'Child's play' was used in a poem which they understood clearly when a learner shouted 'Bachon ka Khel'.”

The survey showcased possible outcomes of allowing students to use their home language while learning English in the classroom

Highlighting the significance of the survey report Mr Rajesh Pasari said, “The report documents the multilingual reality and various teaching practices in classes of English language as well as other subjects all over India. It analyses the potential advantages and challenges of linguistic diversity which can impact the learning of Indian learners in educational institutions.”

At a panel discussion held at the event, panellists Prof. Rama Meghanathan, Professor of English, NCERT, Prof. Deepti Gupta, Professor of English, Panjab University and Radhika Gholkar, Head—Academic English, The British Council and Ms Kadambari Lohiya, mentor teacher, Directorate of Education, Delhi all agreed that the multilingual nature of the Indian classroom, must be used as a resource, so that every child feels secure and accepted.

It is a report which will assist Indian teachers to move confidently ahead with deep respect for their mother tongue and improve learning outcomes by allowing mother tongue in the classroom for higher confidence and conceptual understanding of students.

(Disclaimer: The above press release comes to you under an arrangement with PRNewswire India and this publication takes no editorial responsibility for the same)

Steelbird Helmets Ventures into “Baby Toys”

Launches state of the art Baby Walkers and Carriers with extra safety features

Asia's largest helmet manufacturer, Steelbird Hi-tech India, has made a foray into the baby toy segment by launching a premium line of baby walkers and carriers. The company is targeting the rapidly growing baby Toys segment. The Company has earmarked an investment of 25 Cr. in this venture in next 8-10 months.
 

To begin with Steelbird has launched two models of baby walkers: the Steelbird Baby Walker with Sunshield and 8 Wheels with 360-degree rotation (that helps the baby move freely) and the Steelbird Baby Walker with Push Handle and 6 Wheels with 360-degree rotation.
 

With fine attention to details, the models are designed to make baby's first steps safe and memorable. In addition, Steelbird has also introduced different variants of baby carriers, namely the Elegant Baby Carrier with 4 Carry Positions, the 4 in 1 Royal Baby Carrier, and the 2 in 1 Easy to Wear Baby Carrier. The models have an easily foldable design and can be stored conveniently.
 

The newly launched products are being retailed at all modern stores and available at online ecommerce platforms as well.
 

Commented on the Brand’s entry into this niche segment Ms. Srishti Kapur, Director, Steelbird Hi-Tech India Limited said, “Steelbird’s entry into baby toys segment is coupled with the years of trust and faith & reputation the brand enjoys across India and even internationally.”
 

“Helmets are protective gear worn on the head to prevent injury in case of an accident or impact. Toys are playthings designed for children to play with. They can be used for entertainment, education, or physical activity. The connection between helmets and toys is that both can be used for safety purposes, with helmets serving to protect the head and toys serving to keep children safe while they play.”
 

“Our endeavour at Steelbird is to offer safety, quality, and comfort to our customers. We are confident that these products will be well received in the market, and for the next six to eight months we will be launching more products, thus increasing our product portfolio for toy making,” added Ms Kapur.

 

Steelbird’s Elegant Baby Carrier with 4 Carry Positions features extra-padded, soft cushioning near the headrest to protect and support baby’s delicate scalp and sensitive neck area. Wide padded shoulder straps with adjustable back support provide extra cushioning and support. The ergonomic design ensures correct support for the baby’s head, back, and hips from birth. It is simple to put on and take off because all adjustments are made with one hand, and it prevents the baby from being carried below the waist. When facing inward, it ensures that the baby gets adequate ventilation. It makes sure that your baby is properly seated in a way to provide support to his/her hips and thighs, which in turn will support the weight of his or her legs. It is intended for children aged 0 to 15 months and can carry up to 15 kilograms. It also has a special pocket provided for baby’s (small) accessories.
 

4 in 1 Carrier by Steelbird lets you carry your baby in four ways: face-in, face-out, cradle position, and back facing-in position. It is made of premium fabric and has a removable and adjustable PE hardboard support with air holes for baby's head and neck; a back buckle to hold the shoulder straps together; an adjustable side opening buckle; and adjustable shoulder straps with breathable mesh lining. It is intended for children aged 0 to 12 months, has a front pocket for holding necessary items, and can carry up to 12 kg.
 

Steelbird’s ‘2 in 1 Easy to Wear Baby carrier' is designed in a way that makes it extremely appropriate for the baby and easy to handle by parents. It’s easy to wear like a T-shirt but practical enough to support a baby’s healthy development. Since physical closeness with the mother is a necessity for a newborn, the carrier helps in the emotional development of both mother and baby, strengthens attachment, and promotes breastfeeding. Steelbird's Easy-to-Wear Baby Carrier is intended to keep baby physically connected to parent for the ultimate “skin to skin” moment. Ergonomic seating ensures correct M-position for the baby’s hips and legs and C-position for the baby’s back and neck, supporting the healthy development of the baby. The 2 in 1 style allows parents to carry a newborn parent-facing, placing the newborn’s head close to the parent’s heart for a comforting feel, and then forward-facing when the baby is a little older and ready to grab.

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(Disclaimer: The above press release comes to you under an arrangement with NewsVoir India and this publication takes no editorial responsibility for the same)